It’s nothing new for a cash-back credit card to mix bonus rewards on purchases with particular retailers and broader cash-back earnings in general-spending classes like gas, eating places, or journey. Two of my favourite retailer bank cards, the Amazon Prime Rewards Visa Signature Card and the Costco Anywhere Visa by Citi, do that very nicely.
It’s a bit uncommon — although welcome — for a cash-back card to allow you to select from which retailers you earn bonus rewards. And much more uncommon for a similar card to allow you to select your bonus general-spending classes.
The U.S. Bank Shopper Cash Rewards™ Visa Signature® Card does each, so it’s a bona fide breath of recent air within the cash-back bank card house. It’s not good — its flexibility provides complexity, and it has an annual charge after the primary 12 months. However in the event you’re not impressed by your different cash-back card choices, it’s positively value testing.

What Is the U.S. Financial institution Shopper Money Rewards Visa Signature Card?
The U.S. Financial institution Shopper Money Rewards Visa Signature Card is a cash-back bank card that earns as much as 6% money again on eligible purchases.
You may earn 6% again on purchases together with your alternative of two collaborating retailers, 3% again on purchases in your alternative of spending class, and 1.5% again on all different eligible purchases. Quarterly spending limits apply to the 6% and three% tiers. You may replace your alternative of retailer and spending class every quarter as nicely.
The Shopper Money Rewards Card has a $0 introductory annual charge for the primary 12 months, then a $95 annual charge annually thereafter. It has a pleasant sign-up bonus for brand spanking new cardholders and another perks value mentioning too.
What Units the U.S. Financial institution Shopper Money Rewards Visa Signature Card Aside?
The Shopper Money Rewards Card stands out for a number of causes:
- 6% Money-Again Tier Centered on Particular Retailers. In contrast to most cash-back bank cards that aren’t cobranded (or sponsored by a specific service provider), the Shopper Money Rewards Card has a cash-back tier that pays solely in your alternative of two collaborating retailers. In the event you spend closely with any on the record, you may actually rack up the rewards right here.
- 5.5% Money Again on Pay as you go Lodge and Automobile Leases Booked By U.S. Financial institution. The Shopper Money Rewards Card has the very best cash-back price for pay as you go journey of any main cash-back bank card. The one catch is you must e book via U.S. Financial institution’s journey portal.
- Versatile Redemption Choices, Together with Instantaneous Money Again. The Shopper Money Rewards Card has the standard lineup of versatile cash-back redemption choices, plus a novelty: prompt redemption that instantly reduces your internet out-of-pocket price for eligible purchases.
Key Options of the U.S. Financial institution Shopper Money Rewards Visa Signature Card
These are an important options of the Shopper Money Rewards Card: sign-up bonus, common cash-back program, credit score necessities, charges, and extra.
Signal-up Bonus
Earn a one-time bonus value $250 after you spend $2,000 in eligible purchases inside the first 120 days of account opening. The qualifying spend interval stretches a bit longer than most different cash-back playing cards — 4 months as a substitute of three months.
Incomes Money Again
The Shopper Money Rewards Card has a multitiered (and admittedly complicated) cash-back program.
6% Money-Again Tier
First, you earn 6% money again on the primary $1,500 in mixed eligible purchases every quarter with two retailers of your selecting. Taking part retailers embody (however aren’t restricted to):
- Apple
- Amazon.com
- Greatest Purchase
- Chewy.com
- Disney
- Dwelling Depot
- Ikea
- Kohl’s
- Lowe’s
- Macy’s
- Restoration {Hardware}
- Goal
- Walmart
- Wayfair
U.S. Financial institution has a persuasive graphic displaying how purchases with numerous retailers in its 6% cash-back tier examine towards these retailers’ retailer bank cards. Overlooked is the truth that most retailers’ retailer bank cards don’t cap rewards potential, because the Shopper Rewards Card does:

You may change your chosen retailers every quarter if you want. You should activate your bonus cash-back earnings every quarter in any case, in order that’s alternative to ensure your outdated alternatives nonetheless be just right for you or replace accordingly.
3% Money-Again Tier
Subsequent, you earn 3% money again on purchases in your alternative of general-spending class, equivalent to fuel and EV charging stations, utilities, and wholesale golf equipment. You may select a single class every quarter and should activate to obtain 3% money again.
As with the 6% tier, bonus cash-back eligibility tops out at $1,500 in class spending every quarter.
Even with the cap, the one-two punch of the three% and 6% tiers provides glorious annual cash-back incomes potential. Utilizing U.S. Financial institution’s cash-back calculator, we see most potential 3% and 6% tier earnings of $540: $360 at 6% and $180 at 3%. Add within the one-time welcome bonus and also you’re $790 in complete first-year earnings earlier than you spend a dime within the 1.5% and 5.5% tiers.

5.5% Money-Again Tier
This can be a mini-tier that features solely pay as you go resort and automobile rental bookings made via the U.S. Financial institution Reward Middle. To earn 5.5% money again on these purchases, it is advisable seek for, e book, and pay for eligible journey purchases there — indirectly with the resort or automobile rental firm, nor with some other third-party journey reserving engine.
1.5% Money-Again Tier
All different eligible purchases earn limitless 1.5% money again. This consists of purchases above the quarterly spend caps within the 3% and 6% tiers, and purchases that will usually qualify for these tiers however don’t since you didn’t activate that quarter.
Turning again to U.S. Financial institution’s cash-back calculator, see how a modest annual spend of $12,000 within the 1.5% catch-all tier and $2,400 within the hotels-and-cars tier add up if we proceed to max out the three% and 6% tier spends:

Redeeming Money Again
You may redeem collected money again for assertion credit, reward or rewards playing cards, and deposits to a linked U.S. Checking account. Fairly commonplace for a cash-back bank card
However probably the most handy possibility will not be commonplace: Actual-Time Rewards, a particular U.S. Financial institution characteristic that immediately redeems money again on purchases as you make them. While you make a purchase order eligible for Actual-Time Rewards, you’ll obtain a textual content message asking if you wish to redeem towards it. Reply “REDEEM” and also you’re good to go.
You should have sufficient rewards to cowl the complete quantity of the acquisition, so Actual-Time Rewards is greatest for smaller transactions.
Vital Charges
This card has a $95 annual charge after the primary 12 months. International transactions price 3% of the whole transaction quantity.
Credit score Required
U.S. Financial institution doesn’t present a particular minimal credit score rating for this card. It does say candidates want good or higher credit score to qualify. In case your credit score rating is under 720 or so, you could have bother getting your utility authorized.
Benefits of the U.S. Financial institution Shopper Money Rewards Visa Signature Card
These are the very best arguments in favor of the Shopper Money Rewards Card. Determine for your self in the event that they outweigh the downsides.
- A number of Alternatives to Earn Bonus Money Again on On a regular basis Spending. The Shopper Money Rewards Card has three predominant cash-back tiers and one mini-tier for pay as you go inns and automobile leases booked via U.S. Financial institution. And the three% and 6% tiers are customizable. Backside line: You may fine-tune your cash-back expertise right here in a means that’s not attainable with most different playing cards.
- 5.5% Money Again on Pay as you go Motels and Automobile Leases Booked By U.S. Financial institution. That is the very best price on pay as you go journey purchases made via a serious bank card issuer’s on-line reserving portal. It’s higher than Chase, whose 5% return on pay as you go journey was beforehand the gold commonplace.
- Good Baseline Money-Again Charge (1.5%). This card’s baseline cash-back price is respectable at 1.5%. That’s higher than the 1% baseline many different playing cards provide.
- Strong Welcome Provide. This card’s one-time welcome provide is stable too. With a reasonable early spend threshold and an additional month to get there, it needs to be life like for many new cardholders too.
- Versatile Redemption Choices. The true standout right here is Actual-Time Rewards, which helps you to redeem collected rewards on the level of sale — in particular person or on-line.
Disadvantages of the U.S. Financial institution Shopper Money Rewards Visa Signature Card
The Shopper Money Rewards Card does have a number of notable downsides.
- Has a $95 Annual Price After the First 12 months. The Shopper Money Rewards Card has a $0 introductory annual charge for the primary 12 months. Then the enjoyable ends, and also you pay $95 per 12 months transferring ahead. In the event you max out the three% and 6% tiers (and even come shut), you’ll nonetheless come out forward, however the charge eats into your revenue nonetheless.
- Rewards Program Is Difficult and Requires Some Work From Cardholders. The Shopper Money Rewards Card’s rewards program is extra difficult than the typical cash-back card’s. It additionally requires guide activation every quarter. If you would like a real set-it-and-forget-it rewards card, this ain’t it.
- 6% Money-Again Class Has a Restricted Variety of Taking part Retailers. The saving grace is that a few of these collaborating retailers are among the many greatest round: Walmart, Amazon, Greatest Purchase, Goal, Dwelling Depot, Apple. Nonetheless, the restricted choice is a constraint.
- No 0% APR Intro Provide. This card lacks a 0% APR intro provide for purchases or stability transfers. That’s a typical characteristic of different cash-back playing cards and a transparent draw back.
How the U.S. Financial institution Shopper Money Rewards Visa Signature Card Stacks Up
The Shopper Money Rewards Card is form of its personal factor, however it’s most much like different cash-back playing cards with rotating or customizable bonus classes. See the way it stacks as much as Financial institution of America’s customized money again providing: the Bank of America® Customized Cash Rewards Credit Card.
Shopper Money Rewards | Personalized Money Again | |
6% Money Again | On as much as $1,500 in quarterly spend together with your alternative of two retailers | None |
3% Money Again | On as much as $1,500 in quarterly spend in your alternative of 1 spending class | On as much as $2,500 in quarterly spend in your alternative of 1 spending class (cap shared with 2% classes) |
2% Money Again | None | On as much as $2,500 in quarterly spend at warehouse golf equipment and grocery shops (cap shared with 3% classes) |
1.5% Money Again | All different eligible purchases | None |
1% Money Again | None | All different eligible purchases |
0% Intro APR Promo | None | 15 months on purchases and stability transfers |
Annual Price | $0 for the primary 12 months, then $95 | $0 |
Different Options to Contemplate
The Shopper Money Rewards Card has another shut rivals too. Look into these playing cards earlier than you apply:
Ultimate Phrase
The U.S. Bank Shopper Cash Rewards™ Visa Signature® Card is probably the most progressive cash-back bank card to hit the market in a while. I notably love the concept of selecting which retailers you’ll earn 6% again with every quarter.
I’m not happy with all points of the Shopper Money Rewards Card although. The guide enrollment requirement feels low-cost alongside bank cards like Citi Customized Money, which routinely do the be just right for you every month or quarter. And the general complexity of the rewards program is perhaps an excessive amount of for bank card novices to benefit from.
However all in all, I’m bullish on the Shopper Money Rewards Card. Up to now, it stands alone, however let’s see if imitators crop up within the months and years to come back.